PoaCart https://poacart.com Increasing $$ Value In Ecommerce Fri, 19 Apr 2019 14:47:04 +0000 en-US hourly 1 https://wordpress.org/?v=5.0.4 https://d22hna3ydbwr8t.cloudfront.net/wp-content/uploads/2018/04/cropped-faviicon-big-32x32.png PoaCart https://poacart.com 32 32 Why people abandon their shopping carts – and how to fix it https://poacart.com/why-people-abandon-their-shopping-carts-and-how-to-fix-it/ https://poacart.com/why-people-abandon-their-shopping-carts-and-how-to-fix-it/#respond Thu, 18 Oct 2018 21:53:58 +0000 https://poacart.com/?p=28167 The post Why people abandon their shopping carts – and how to fix it appeared first on PoaCart.

]]>

In 2017, It was estimated that merchants lost a whooping $4 trillion in 2017 from cart abandonment.

This figure is likely to be higher in 2018, and it’s likely to keep climbing year after year.

Current studies show over 70% of people abandoned their shopping carts in 2017, with some statistics showing over 80% cart abandonment.

More shopping cart abandonment happens on mobile devices. As more and more e-Commerce transactions continue to be completed on mobile devices, the rate of shopping cart abandonment is expected to keep climbing. One study found the following abandonment rates:

  • Desktop – 73.07%
  • Tablet – 80.74%
  • Mobile – 85.65%

Assuming you have an 80% cart abandonment, for every $100 you make, you lose $400 through abandoned carts.

 

Shopping cart abandonment is your worst enemy

Big time enemy.

Shopping cart abandonment is retailers’ biggest headache. Abandoned carts cause huge losses.

If you are really serious about maximizing your sales, shopping cart abandonment is something you need to address immediately.

What is an abandoned cart?

An abandoned cart occurs when a buyer adds an item or items to their shopping cart in your online store, but they do not complete their purchase.

And of course,

A cart abandoner is someone who places an item or items to their shopping cart, but they do not complete their purchase.

The rate of cart abandonment is the percentage of people who do not complete checkout in an online store.

This is calculated as follows:

Abandoned carts

An abandoned cart happens when someone lands on your online store, likes what they see, and they add that item to cart by clicking on Add to Cart” button:

Add to cart

Why do people abandon their shopping carts?

When a customer adds an item to their shopping cart, they want to buy. So what makes them decide they don’t want to buy any more?

A Baymard Institute study in 2017 showed people abandon their carts because of several main reasons:

  1. Extra costs too high – e.g. shipping, taxes, etc – 60%
  2. Sites requiring users to create accounts – 38%
  3. Long, complicated checkout – 28%
  4. Total order cost not disclosed upfront – 23%
  5. Website errors – 20%
  6. Can’t trust them with my credit card – 19%
  7. Slow delivery – 18%
  8. Return policy not good – 11%
  9. Payment methods not satisfactory – 8%
  10. Declined credit card – 4%
  11. Hard to contact company
Why people abandon shopping carts

These are the main reasons. There are a few more, which we’ll cover below.

How to avoid abandoned carts

So what should you do to avoid having people abandon their shopping carts?

1: Eliminate surprises

If you offer free shipping, you are likely to eliminate the biggest surprise cost after someone adds their item to cart.

Even if you don’t offer free shipping, you can still reduce the number of people that abandon their carts because you didn’t mention these charges before.

A Forrester study shows that 22% of shoppers abandon their shopping carts because of this.

Shoppers hate surprises. To eliminate this, make all additional costs clear before a shopper adds an item to their cart.

So how do you estimate the shipping costs before they add their item to cart?

 

1: Shipping cost estimator:

A shipping cost estimator comes in handy to fix this. It will calculate the estimated shipping cost before they add the item to their cart.

You can easily add an estimator on Shopify. You can similarly add one to Woocommerce using a Calculate Shipping Button or Shipping Calculator plugins.

 

2: Disclose additional costs up-front:

If you have any other costs such as taxes, handling or customization charges, make sure you disclose them upfront before they have to add their item to cart.

 

In summary:

  • Show shoppers shipping and additional costs on product pages
  • Offer free shipping when they spend a certain amount
  • Offer free shipping altogether – you can cover it in product cost
  • Eliminate additional costs – “processing fees”, “administration fees” etc

2: Lose the “Create Account” barrier

Lots of stores start with this question that annoys buyers – “Are you new here? Returning Customer? Don’t remember? Follow this link”

In other words you are asking them to register if they are new customers or register if they are returning customers.

There you have it above – this will cost you about 50% in lost sales.

To fix this, enable “guest checkout”.

With a few programming tricks, you can make your store an “open store” where they don’t have to register to buy from you.

Both Shopify and Woocommerce allow you to enable this option with a few clicks.

In Shopify and Woocommerce under “Settings > Checkout”, check “Accounts are optional”.

3: Make the checkout process short and easy

One of the best ways to reduce shopping cart abandonment is to reduce the number of steps they have to go through to check out.

Do they really have to go through 5 pages to complete checking out?

The more you simplify it, the fewer abandoned checkouts you’ll have.

Even though the checkout process in Shopify cannot be changed, they have made it easy where they identify previous customers by their phone number.

Once they enter their phone number all their information including payment information is auto-filled, drastically shortening the checkout process.

Baymard estimates that 260 billion can be recovered annually just by optimizing the checkout process.

4: Host your online store with a reputable company

If you use Shopify, you don’t have to worry about server speed and errors. If you use Woocommerce, then you must make sure you don’t have any server errors.

But server speed aside, you also need to make sure your web pages load fast.

Especially your product pages.

  • Check your pages for speed. Pingdom is a good tool.
  • Optimize your store for speed. Fast loading websites offer good customer experience and better conversions. Follow these tips to improve your speed.

5: Show security badges

Most people today are internet savvy, and they know they can lose their money online. If they don’t trust your store, they won’t buy from you.

Including security badges in your store re-assures potential buyers that your website is secure. This can be something as simple as this:

 

Secure checkout

 

This graph from Baymard Institute should help you choose the badges to use on your store.

 

Security badges

6: Improve product delivery speed

In the US, people are used to getting their online purchases delivered fast. With Amazon these days, they even expect delivery the same day.

What do you do if you drop-ship goods from China?

If you ship to Epacket countries, it takes an average of 2 weeks to deliver to most parts of the world.

  • Disclose the shipping times up-front before they buy. I’ve found that most people don’t have a problem waiting as long as they are aware
  • Keep them updated about their order and shipping process constantly
  • If you have a winning product that you sell a lot, consider ordering in bulk from suppliers in China (such as Alibaba) and shipping them to fulfillment centers for faster delivery

7: Give a solid return policy

Your return policy needs to be friendly – such as “30 day return”.

Customers need to be comfortable that if the product does not work for them, they can return it for a refund.

8: Include secure payment methods familiar with your buyers

Most people trust big brands such as Paypal, Apple Pay, Amazon and so on.

Even if you have your own merchant account, including these payment types will increase confidence in your buyers resulting to fewer abandoned carts.

9: Make it easy for customers to contact you

Inevitably, shoppers have questions during checkout. Addressing their questions will resolve most abandoned carts.

Install live chat on your store. Then you can easily answer questions instantly right when they need that information.

Even if they don’t contact you, just knowing it’s easy to reach you and get help when they need it compels them to buy.

PoaCart offers a chat widget through Facebook Messenger.

Live chat

10: Save their shopping cart

99% of first time visitors will not buy.

However, 75% will abandon their cart with the intention to buy.

In other words, they add their items to cart to complete their purchase later, or to compare with other providers as they make up their mind.

According to this study, the average delay between the first visit and purchase is 19 hours – even though they may not add the items to cart.

After they “Add to Cart”,

  • Approximately 50% of the people will buy within 1 hour
  • 72% within 24 hours
  • 80% within 7 days
  • 100% within 2 weeks

Assuming these people are leaving their products in their cart as they shop for better deals, how do you make sure they buy from you?

 

1) Keep their shopping cart clearly visible

A good example is Amazon (below). You can easily implement this in most shopping carts.

Abandoned cart

2) Save their cart across devices

Most people use multiple devices across their purchase journey. Whether they move from their computer to their tablet or phone, you want to make sure they will find their shopping cart saved in all devices.

PoaCart saves your shopping cart this way so your customer can continue their purchase right where they left off.

11: Use scarcity

Most people use multiple devices across their purchase journey.

Whether they move from their computer to their tablet or phone, you want to make sure they will find their shopping cart saved in all devices.

PoaCart saves your shopping cart this way so your customer can continue their purchase right where they left off.

12: How to fix “I was just browsing” issue

As noted above, customers intentionally add their items to cart to complete their purchase later.

Others do so to compare prices with other providers as they make up their mind.

Of course if they find a better price they are not coming back!

And you’ll lose that sale.

So how do you win these people back?

 

1: Retarget them with savings coupons or free shipping

Run retargeting ads on Facebook, Instagram, and on the web (using Google or other retargeting platforms) to reach these people with your ads.

Of course use email in your retargeting campaigns.

And certainly use Facebook Messenger and Push notifications to recover these abandoned carts.

PoaCart provides the tools necessary to accomplish this.

Offer them a reason to come back – such as free shipping, or a savings coupon.

These two work like magic.

 

2: Offer a royalty program to cart abandoners

A royalty program offers its members extra savings because of the membership.  Forrester recently found users on a royalty program spend up to 13% more and increase shopper annual visits up to 20%.

Of course, existing customers are most likely to buy again if you give them incentives to do to – such as membership discounts.

START YOUR 14 DAY TRIAL

Try It On Shopify.

Shopify

START YOUR FREE TRIAL

Summary

In this article, we’ve covered how to avoid shopping cart abandonment in your online store.

By fixing the issues discussed here, you’ll see an increase in sales and fewer abandoned carts.

Next we’ll look at how to recover abandoned carts – i.e. what to do after people abandon their shopping carts.

Your Take:

What do you do to avoid shopping cart abandonment? Any comments you’d like to make?

Please do so below.

The post Why people abandon their shopping carts – and how to fix it appeared first on PoaCart.

]]>
https://poacart.com/why-people-abandon-their-shopping-carts-and-how-to-fix-it/feed/ 0
How To Recover Abandoned Shopping Carts Using Abandoned Cart Emails https://poacart.com/how-to-recover-abandoned-shopping-carts-using-abandoned-cart-emails/ https://poacart.com/how-to-recover-abandoned-shopping-carts-using-abandoned-cart-emails/#respond Tue, 16 Oct 2018 00:01:41 +0000 https://poacart.com/?p=28269 The post How To Recover Abandoned Shopping Carts Using Abandoned Cart Emails appeared first on PoaCart.

]]>

An abandoned cart is created when an online shopper adds an item to their shopping cart, but they don’t complete the purchase.

For every $100 you make, you lose $400 through abandoned carts.

About 63% of abandoned carts can be recovered by savvy online retailers.

Of course, the first step in maximizing your sales is to make sure people do not abandon their carts in the first place.

The second step is to reach cart abandoners through their favorite media, and bring them back to complete the purchase.

As you are probably aware, PoaCart is the most comprehensive Shopify abandoned cart app, employing multiple effective technologies to recover abandoned carts.

  • Facebook Messenger
  • Push notificationsSoon
  • Abandoned cart emails

Email was the first method used by online stores to recover abandoned carts. Email still plays a huge part in abandoned cart recovery. In fact most businesses rely on just email for this purpose.

Even though in this article we are focusing on abandoned cart emails in Shopify, these principles will drive your sales up and reduce abandoned carts to a trickle.

In this article, we’ll cover the best abandoned cart email strategies you can employ to sky-rocket the effectiveness of your abandoned cart campaigns.

These are the same strategies we employ at PoaCart in recovering abandoned carts.

The primary goal is to bring these cart abandoners back to your online store to complete their purchase.

 

Why use email to recover abandoned carts?

Shopping cart abandonment emails are personal, they are centered on converting abandoned carts to sales, and re-engage shoppers with a human touch.

As a result, they have a higher open rate and click-through rate compared to promotional emails.

At PoaCart, we have refined the art of abandoned cart emails to deliver the highest possible cart recovery rates.

So how do we do it?

 

PoaCart abandoned cart emails

Let’s look at how we use abandoned cart emails, and then we’ll break down what makes them so effective.

When you get PoaCart, it comes pre-loaded with 3 highly effective emails for recovering abandoned carts. These are emails we have tested and tweaked for 2 years in our stores.

And they continue to deliver thousands of dollars every week in recovered extra sales from abandoned carts.

Now you can use these abandoned cart email templates as they are, or you can customize to your needs.

Email #1:

Timing: Sent out 60 minutes after cart abandonment.

Timing is critical here. Most cart abandoners start to go cold after the first hour.  By reaching them within the hour, you reach them when their memory is still fresh.

This is when they are still in the “buying mode”.

If you make it worth their while, you can bring back most of them to complete the purchase.

 

Email #1 Subject:

Oops… Was there a problem checking out?”

Simple, effective, and it hints at solving any problems they had at checkout.

These subject lines have also been very effective for us:

“Complete your order. Here’s why…”

“I saved your cart for you. Plus some goodies…”

 

Notice how deceptively simple they are, but we have consistently got over 50% open rate with them.

The subject line is the first point of contact in an email – so it has to be friendly, non-aggressive, and something your customer can relate with.

Each of these subject lines prompts them open the email and read some more. Remember they just abandoned their shopping cart just an hour ago. Do you think they will want to find out more?

Yes!!

 

Email #1 content:

The first email always has the highest open rate, so choose this copy wisely.

In my experience, I have found that my conversion is much higher if I give them a discount in the first message.

A discount is a strong compelling reason for them to come back and complete the purchase.

Even though there’s a small percentage of “coupon hunters” who will deliberately wait until they get a discount from you, they are so few that you are still better off giving a discount in the first message.

  • Offer them a discount – expiring in 48 hours
  • Includes ordering F.A.Qs, Customer Service Phone number if you have one
  • 100% satisfaction guarantee

Here’s the copy of the email:

 

Abandoned Cart Email 1

Why is this email so effective?

Several reasons account for its success:

  • Offer to help – There must be a reason they abandoned their cart. Keep this channel of communication open. You’d be surprised how easy it is to to fix their objections and make more sales.
  • Discount coupon with urgency – The email offers them a discount. The 24 hour urgency works wonders. We tested 24 hours versus 48 hours and got about 15% more recovered sales by using 24 hours.
  • Money back guarantee – People like to know that they’ll not lose their money. A guarantee gives them the confidence to complete the purchase.

Email #2:

Timing: 24 hours.

Anything longer than 24 hours is too long.

And because at PoaCart we use multiple methods to reach cart abandoners, 24 hours is the best time to send the second message. The idea is to make sure they don’t receive an email, push notification and Facebook Messenger message all at the same time.

This means within the first 24 hours, they will receive one of each message, within a few hours of each other. This increases the effectiveness of abandoned cart recovery campaigns.

 

Email #2 Subject:

“Something you like is about to go up…”

“Your goodies are about to go up…”

“You are about to miss out on your favorite items…”

“Something you like is almost sold out!”

Here we are instilling a sense of urgency, and it works like magic.

 

Email #2 content:

Again, a sense of urgency here is super important.

If the email below looks a little pushy, it is. And it’s effective.

By now, the cart abandoner has moved from forgetting about their purchase, to warming up enough to make a 50/50 decision about buying.

By pushing a sense of urgency, you sway the odds significantly in your favor.

  • Definitely include a discount that expires soon
  • Items almost sold out
  • Offer free shipping
  • Price going up!
Abandoned Cart Email Template 2

What makes this email effective?

Again, we capitalize on the same factors:

  • Discount coupon with increased urgency – The coupon is about to expire. The time to take action is now. This will push those sitting on the fence to act fast!
  • Money back guarantee – Again, when they know their money is safe, they’ll buy.

Email #3:

Timing: 45 hours

There’s really little difference between 45 hours and 48 hours. We just like to make sure they don’t receive the emails at the same time as they receive Facebook Messenger notifications and Push notifications.

This email typically has the lowest open rate. Since this is your last chance, you can go ahead and fire all your remaining bullets.

Email #3 Subject:

“Some items you love go up today…”

“Last chance to get your items today!”

“Price goes up today!”

 

Email #3 content:

In this email we go all in with everything you’ve got to make this sale.

No holds barred, a sense of urgency is a must.

  • Coupon expires today
  • Price about to go up!
  • Running out of stock!
  • Your cart is about to expire along with the discount!

You get the point. The key here is to be direct and unique.

Offer them the last opportunity to get a great deal.

Abandoned Cart Email 3

What makes this email effective?

Again, we capitalize on the same factors:

  • Discount coupon with great urgency – The coupon expires TODAY. They must buy now or lose the discount!
  • Money back guarantee – A no-brainer…

What makes PoaCart abandoned cart emails so effective?

PoaCart abandoned cart emails are so effective because of several factors:

 

1: Effective abandoned cart email timing

Recency and timing are critical in abandoned cart campaigns.

The first email is within an hour. Subsequent emails are sent within 24 hours and 48 hours. This sequence is offers the highest chances of recovering abandoned carts.

 

2: Personalize each email

Personalization is critical to email success.

Each abandoned cart email contains a snapshot of their shopping cart. While it’s not always possible to personalize them using their names, this is enough to create personal familiarity.

And more sales.

 

3: Offer incentives and sense of urgency

Offering shopping cart abandoners a savings coupon that’s about to expire compels them to buy now.

When this is sent in a series of 3 emails, you drastically increase the chances of abandoned cart recovery.

 

4: Customer service approach

The emails contain a tone of customer service, offering to help answer any questions they may have for them to complete the purchase.

This approach of “Was there a problem?” or “How can we help?”  will generate sales for you.

Each PoaCart email is sent from the store email by default. Make sure you keep this mailbox deliverable.

Respond to all abandoned carts emails:
Make sure you can receive all replies to your abandoned cart emails.

Respond to the and address their needs, and watch your recovery of abandoned carts go up.

 

5: Offer a money-back guarantee

When you offer a guarantee in abandoned cart emails, they get an increased sense of comfort to complete the order.

This is a must for each email!

6: Deliver each email to the inbox

PoaCart partners with Sendgrid to deliver abandoned cart emails directly to each inbox.

The goal is for each email to land in their inbox with a message that does not look like an ad and one that triggers action.

 

7: Top notch tracking

Measuring the response of your campaigns and tracking your data is crucial to tweaking your campaigns to achieve the best possible results.

PoaCart provides you with a dashboard with data so well presented that you always have a clear snapshot of all your numbers.

8: Responsive emails

PoaCart emails are responsive, and render perfectly on all devices. The customer journey takes place across multiple devices.

Being able to reach them through any of their devices means you don’t lose any potential sales.

9: Effective email capture

If you don’t capture a buyers email address, you can’t recover abandoned carts through email.

Whenever they type their email anywhere – newsletter subscription, checkout page, or for any reason, PoaCart records that email and associates it with that buyer from that point on.

In other words, they don’t have to reach checkout for us to capture their email.

As long as they type their email somewhere on your store, we’ll capture it. And if they abandon their shopping carts, PoaCart will send them abandoned cart emails to bring them back and complete their purchase.

START YOUR 14 DAY TRIAL

Install PoaCart On Shopify.

Shopify

START YOUR FREE TRIAL

Summary:

In order to recover abandoned shopping carts effectively, you must have a well optimized abandoned cart email campaigns.

The goal is to bring back cart as many abandoners as possible to complete their purchase and reduce cart abandonment rates as much as possible.

PoaCart is a Shopify abandoned cart app that combines abandoned cart emails with other effective technologies to deliver some of the highest abandoned cart recovery rates in the industry.

If you have not done so already, sign up for a free trial up to 28 days, and start recovering those abandoned carts starting immediately.

We are results-oriented, which is why you pay based on the actual $$$ in extra sales that we make for you.

Got any questions or comments? Please comment below.

The post How To Recover Abandoned Shopping Carts Using Abandoned Cart Emails appeared first on PoaCart.

]]>
https://poacart.com/how-to-recover-abandoned-shopping-carts-using-abandoned-cart-emails/feed/ 0
How Facebook Messenger Boosts Sales In Your Ecommerce Store https://poacart.com/how-facebook-messenger-boosts-sales-in-your-ecommerce-store/ https://poacart.com/how-facebook-messenger-boosts-sales-in-your-ecommerce-store/#respond Fri, 20 Jul 2018 16:39:21 +0000 https://poacart.com/?p=28214 The post How Facebook Messenger Boosts Sales In Your Ecommerce Store appeared first on PoaCart.

]]>

Every day, e-Commerce stores and big brands are adopting a new buzz in online marketing – Conversational Marketing. Facebook Messenger is the biggest player in conversational marketing. And transforming businesses to new levels of profitability, and boosting convenience and ease with which people can buy online. And it’s playing a huge role in recovering abandoned shopping carts in e-Commerce stores.

What is Conversational Marketing?

Conversational marketing is a buzz word coined in 2015 by Chris Messina, an ex-Uber employee. Chris predicted that messaging services like Facebook Messenger, WhatsApp and others would transform e-Commerce to a more convenient, conversational manner. And it’s likely to become the primary way people transact online on mobile devices. Chris described it this way:

Conversational commerce is about delivering convenience, personalization, and decision support while people are on the go, with only partial attention to spare.

 

What role does email play in recovering abandoned carts?

It’s nothing new – for many years, brands and e-Commerce stores have relied solely on email to communicate with their clients. They use email as a primary tool to recover abandoned carts. But that email can go to the spam folder. If it doesn’t, your customer might notice it tomorrow, when it might already be too late. This is where messaging apps take over. In fact, messaging apps surpassed social in 2015.

Messaging apps versus social

Facebook Messenger has taken its solid place as the leader in conversational marketing. So how can you use it to boost sales in your e-Commerce store?

How to use Facebook Messenger to boost sales

Picture this:

Lisa friend is getting married and can’t wait for the big day. She can’t stop thinking about it, and she’s looking for a cute dress for the bridal party when she lands on your online store while at the office in the afternoon.

Lisa's red dress

That little checkbox “Send to Messenger”  below the “Add to Cart” button gives you permission to follow up with Lisa.

She likes what she sees, and is ready to buy. She checks the Send to Messenger”  checkbox.

Just as she clicks on “Add to Cart”, her boss calls her for a meeting.

The rest of her day flows through the usual busy schedule, and she forgets that she had started buying her favorite dress.

She finally gets home and settles down to relax for the evening.

This is where Facebook Messenger changes the game.

In traditional e-Commerce, Lisa would receive an email reminder (if she had provided he email already)  about her purchase. Maybe the email could have gone to her spam folder. Or go completely un-noticed until tomorrow.

But thanks to Facebook Messenger and the permission you got to contact Lisa, you are able to send her an actual phone notification.

One where her phone goes “ding!”, vibrates and her screen lights up.

Lisa checks her phone and finds a welcome reminder through Facebook Messenger:

Abandoned cart message

She unlocks her phone and to read the full message:

Abandoned cart message

Unknown to Lisa, this message has been triggered by PoaCart installed in your store.

The message offers her a discount of 15%, and she realizes she has to complete the order right away to take advantage of this offer.

She clicks the link on the message, and instantly she’s back on her checkout page. Right inside Facebook Messenger. No pages to navigate, just complete the purchase.

Just as she’s about to complete the order, she realizes the wedding is only 2 weeks away. Will she get her dress in time?

So she replies to the abandoned cart message to ask how long it will take for her to receive the dress.

If you’ve got full-time staff monitoring these messages, she’ll instantly get a live person to provide an answer.

Customer chat

You can also set up a bot that will pick up keywords like “shipping” or “delivery” and so on. Instead of responding with a generic response like “Thank you for contacting us. We will get back to you as soon as possible”, she gets an answer that addresses her question:

Abandoned cart conversation

The final hurdle that would have prevented her from placing her order has been addressed. She’s happy that her dress will arrive in time before the bridal party.

And right from Facebook Messenger, Lisa completes her purchase.

Moments later, her phone lights up again. This time, it’s a receipt confirming her order. And the receipt also contains another goodie – a new coupon if she places her next order in the next one week:

Messenger receipt

Lisa is already happy with how easy she can contact you, and the fact that she’ll receive her cute dress in time for the bridal party. The following day, her phone buzzes with a shipment confirmation:

Fulfillment message

At this point, Lisa is beyond excited. Such efficiency and easy communication!

She’s so happy she clicks the “Continue Shopping” button and starts shopping in your store for more items.

Congratulations, you just made one happy customer, and a repeat buyer who’ll probably spend hundreds of dollars in your store.

All because of conversational marketing offered by Facebook Messenger.

Two days later, she receives a new message confirming her package has arrived and it’s waiting on her front porch.

Delivery notification

A few days later, Lisa’s phone lights up again. She picks it up and sees a notification from your store. This time, the message asks how she likes her new dress.

It also asks her to provide  a quick feedback.

Feedback request

Right from messenger, Lisa gives you 5 stars, and leaves a nice feedback for your dress. You can then include this feedback in your store.

You can also include a link for Lisa to provide feedback online, which will open in a seamless window on Facebook Messenger.

And your next customer will have better confidence buying from your store because of the interactive experience provided by conversational marketing through Facebook Messenger.

Facebook Messenger is the future of e-Commerce marketing

 

Being able to manage your customers’ cart, converse with them and complete their purchase all from one location, is something that has not been seen in e-Commerce before.

Facebook Messenger is providing this sales-generating convenience that all e-Commerce stores should adopt.

If you don’t have Facebook Messenger driving sales for your e-Commerce store through conversational marketing, now is the time to adopt it with a few clicks.

The time to adopt it is now when most online stores have not caught up with this buzz, before you find yourself behind the curve and struggling to catch up with your competition.

START YOUR 14 DAY TRIAL

Install PoaCart On Shopify.

Shopify

START YOUR FREE TRIAL

Summary

Facebook Messenger is fast transforming businesses in delivering conversational marketing that can sky-rocket sales of your online store.

About 8 out of 10 people that visit your online store will abandon their shopping carts.

Facebook Messenger will bring these people back to complete the purchase – and deliver convenience that creates happy customers.

Customers that will keep buying from you with ease and convenience that only Facebook Messenger can provide.

PoaCart is your link to recovering abandoned carts through Facebook Messenger and other effective technologies. Start your 28 day free trial and start bringing in more sales.

Got any comments or questions? Please comment below.

The post How Facebook Messenger Boosts Sales In Your Ecommerce Store appeared first on PoaCart.

]]>
https://poacart.com/how-facebook-messenger-boosts-sales-in-your-ecommerce-store/feed/ 0